I have published 8 books in romance and am working on numbers 9 and 10. By now, you would think I’d be good at promotion. But I’m NOT. In fact, I kinda suck.
Promotion is actually two words – PRO, as in professional or progressive, and MOTION as to move or take action. Progressive Action. Yeah, not so good at either being progressive or taking action.
But I’m a good writer, or at least I think I am, as well as several people who have read my books and seem to agree. But to reach the next level of success I need Several More Readers (aka sales). Let’s be real here people, writers need to sell their books.
So, here are the top 3 reasons why I suck at promotion:
- Consistency. To be a good at promotion, the message needs to be consistent. A consistent branded message consistently repeated. My message?
Timeless Romance with a Touch of Magic.
Love is the greatest magic of them all.
How many of you knew that? If only it there were more like you, the ones who knew.
- Easy Call To Action. For promotion to be successful, it needs to provide an easy access for the consumer – i.e. reader – to buy my books. This should be done with a single click that take the potential buyer directly to a place where they can buy my book(s), such as this one: Until You Love Me. Go ahead and click that link and see if it works. Thanks 🙂
- Measurable Results. Good promotion should be measurable. This helps the promoter to know what works and what doesn’t and where to spend their advertising budget. Except I have nearly no advertising budget.
Which takes me back to number one about being consistent. And then number two about watching my sales records, which I don’t do nearly as often as I should. I rarely look at my sales data or worry about whether or not I sold XX number of books. Maybe I should, but that seems boring and often depressing.
I’d rather be writing.
Or hanging out with my friends on facebook. (honesty). Which all makes me suck at promotion. But hopefully, I’m still a good writer with entertaining stories to tell.
So IF you’re interested in timeless romance with a touch of magic, please buy and read my books, and I’ll keep writing.
Enjoy always. T